Kellogg's Krave - Chocolate Will Never Be Safe Again

We created a series of films for Krave under the platform “Chocolate Will Never Be Safe Again.” Aimed at teens in the UK and France, the campaign featured mischievous Krave shells relentlessly hunting chocolate for their next filling. Each film tapped into pop culture moments from the Kardashians at the Met Gala to the Euros and the Olympics, to keep the tone bold, cheeky, and relevant.

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VOD •  IDENTS • SOCIAL

Creatives: Christina Worman, Chloe Bishop

Creative Director: James Leigh